Your Child Isn’t Forgetting On Purpose — Their Brain Is Just Busy Growing

You ask them to put their shoes on.
Two seconds later… they’re on the floor talking to the cat.
Again.

You sigh, wondering, “Why can’t they just listen the first time?”

But here’s the truth most parenting books forget to tell us:

Your child isn’t ignoring you. Their brain is still under construction.

Literally.

The part of the brain responsible for executive function — things like memory, attention, impulse control — isn’t fully developed until around age 25. (Yep. 25!)

So when your little one forgets what you just said or wanders off mid-task, it’s not defiance… it’s development.

 

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🧩 Let’s reframe it:

Instead of thinking:

“They never listen!”

Try:

“Their brain is practicing how to listen… and that takes time.”

That shift? It’s powerful. It makes us softer. More patient.
And honestly, it helps us breathe a little easier, too.

 

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At BestKidd, we’re here to remind you of the stuff that really matters:

✨ That patience grows when we understand what’s actually going on in our child’s world.
✨ That empathy is built when we see through the lens of development, not just discipline.
✨ That kids don’t need perfect parents. They need present ones.

So next time your kiddo zones out halfway through your sentence, smile a little. Their brain is doing big things — and so are you.

You’re both growing. Together. 💚